Tuesday, February 3, 2009


PEPSICO, INC. -- Corporate Responsibility? We shall see and to what degree.

There's a huge supergraphics' of Tropicana, a division of Pepsico, Inc. illegally splashed across the north facing facade of our 6 story building.

If you are new to this blog and don't have a clue to what's going on, review the postings or go to the blog archive on the left column and get acquainted with the details.

Yesterday I drafted a critical letter to Pepsico, Inc and sent it out. FYI -- I sent a carbon copy (Cc:) to the media and prominent
city officials including the Mayor. To keep the blog updated, I want to share this letter with you:

Dear Jamie Stein, Dave DeCecco, and Bonin Bough:

The following letter is of a critical nature. I urge you to investigate immediately and take action.


Jamie Stein
Director, Public Relations
(312) 821-2017

Dave DeCecco
Director, Media Bureau
(914) 253-2655

Bonin Bough
Director, Social Media
(914) 253-3058

Make certain this document gets Cc: to the following corporate officers of Pepsico:

Indra K. Nooyi, C.E.O.

Michael D. White, C.E.O., PepsiCo International & Vice Chair, PepsiCo

Mitch Adamek, Sr. V.P. & Chief Procurement Officer

Peter A. Bridgman, Sr. V.P. and Controller

Richard Goodman, C.F.O.

Wahid Hamid, Sr. V.P., Corporate Strategy & Development

Julie Hamp, Sr. V.P., Communications

Mehmood Khan, C.S.O.

Lionel L. Nowell III, Sr. V.P. and Treasurer

Ronald C. Parker, Chief Diversity and Inclusion Officer

Larry D. Thompson, Sr. V.P., Gov Affairs, Gen. Counsel & Sec.

Cynthia M. Trudell, Sr. V.P. & C.P.O.

= = = = = = = = = = =

I'm not certain if you are aware of the illegal activity your company Pepsico, Inc is involved in and also endangering the lives of hundreds if not thousands of citizens in Los Angeles. I first direct you to a recent post dated Thursday, Jan. 9th from the blog at www.10801takesigndown.blogspot.com that concerns your company:

Tropicana -- Is a division of PEPSICO, INC.

Now we have to add Pepsico, Inc. makers of Pepsi, Frito Lay, Gatorade, Quaker Oats to name a few to our list that needs to know that they have crossed the line.

The CEO of Pepsico, Inc is Indra Nooyi.

The public would like a statement from Pepsico, Inc.
Respond to the following questions:

Do you know that this particular sign is illegal?

Do you know that this sign is endangering the occupants of an entire 6 story building?

Do you have other supergraphics that drape over buildings with windows?

Do you ever check with fire and building & safety agencies before you put up signs like this?

Regarding this sign: Refer to the enclosed documents and the fire code violations.
Posted by David Allan, D.C. at 12:02 PM 0 comments

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